As part of the marketing strategy for its new “energy” drink, Amp, Pepsi has allowed an iPhone application called “Amp Up Before you Score” to hit the webosphere. The app gives users (heterosexual men, one assumes) helpful information about any of 24 types of women in an effort to improve these lotharios’ chances of a [...]
Archive for October, 2009
Lady and the Amp
Posted in advertising, tagged amp, iphone, pepsi, peter elbow, twitter on October 16, 2009 | 3 Comments »
Random personal rant
Posted in cultural commentary on October 13, 2009 | Leave a Comment »
So yesterday I went shopping to try to find some adult, work appropriate, fall/winter clothes. As a woman I should have known this was impossible from the start, but I was seriously peeved at my choices. I apparently have a choice between suits and clothing for my eighteen year old students. If I want to [...]
I’m anti-pink (and I don’t mean the singer)
Posted in cultural commentary, tagged breast cancer, consumerism, NFL, Think Before You Pink on October 11, 2009 | 4 Comments »
So it’s October and you know what that means!: That’s right, it’s Annual Pay Attention to Breasts in a Non-sexual Way Month! Now, before I get cynical, let me just state that I’m not in favor of breast cancer and in fact I think the advances in treatment and awareness over the past 20 years [...]
My Privilege
Posted in news/politics on October 8, 2009 | Leave a Comment »
This post is going to break two rules of this blog. One, we try to comment, as much as possible, on current stories. The story I’m discussing is a couple of months old. Two, we usually try to focus on issues of gender. I’m going to start with an issue of gender and use it [...]
My father’s name
Posted in cultural commentary on October 3, 2009 | 1 Comment »
This is hardly breaking news, but I just saw a mention of the old favorite “should a woman take her husband’s name” and the in favor side used the argument that the name a woman has now is her father’s, so what’s the big deal? And I just have to rant. First of all, no [...]
“Tough yet feminine”
Posted in advertising, movies, tagged Bionic Woman, female athletes, femininity, Secret, Whip It on October 2, 2009 | 3 Comments »
The new movie Whip It, about female roller derby, is set to release, and I’ve noticed that the phrase “tough yet feminine” tends to turn up a lot. Not as often, thankfully, as “Juno joins the derby” but still often enough that it made me wonder about the phrase. In case you haven’t heard about [...]
The Emaciation Proclamation
Posted in advertising, cultural commentary, tagged filippa hamilton, Huffington Post, jean kilbourne, photoshop, ralph lauren, thin on October 18, 2009 | 2 Comments »
By now, you’ve probably all seen this image of model Fillipa Hamilton: Other bloggers and journalists have pointed out the unrealistic proportions of this woman (her jawline is wider than her waistline), and Ralph Lauren has admitted that their manipulation of the image went a bit too far. The model, Filippa Hamilton, claims that she [...]
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